FEBRUARY 6 2003
10.20. Style. Wall mounted signs for large scale buildings should complement the architectural style
of the buildings.
10.21. Size of Letters. Horizontal courses, lintels and fascias provide excellent references for the
alignment of the message. If the message cannot be placed on a distinctive background (such as the
lintel in Example A, Figure 10.12), it should be big enough to stand on its own in relation to the
other architectural elements of the building. Compare the size of the letters in Example B, Figure
10.12 with those in Example A.
10.22. Placement of Message. If possible, the message should be centered over the main entrance to
the building. Use the vertical alignment standards given in paragraph 10.11.2.
10.23. Primary and Secondary Messages. Some large scale buildings may require two messages.
The primary message is placed high on the building facade to identify the building from a distance,
while the secondary message is placed over the main entrance to the building.
10.24. Caveat. The signs should relate to the architectural style of the building, and the placement of
the messages should be considered on a case by case basis. The solutions shown in Figure 10.13 are